The aim of this activity is to support and encourage pedagogic research into evidence-based practices of innovative and effective learning, teaching and assessment methods related to marketing.

The outcomes of the Teaching Research and Development Grants are to:

  • Provide evidence-based examples of innovative and effective practice in learning teaching and assessment;
  • Facilitate review of current practices and the development of recommendations;
  • Disseminate educational methods which others might use; and
  • Raise the profile and awareness of pedagogic research and development that have relevance to marketing./li>

AM Teaching Research and Development Grants 2017

The Academy of Marketing is pleased to announce the recipients of funding for research into Teaching & Learning for 2017.

Michael Harker, University of Strathclyde; Ross Brennan, University of Hertfordshire; Samantha Murdy, University of Strathclyde;  Janet Ward, University of Sunderland; Juliette Wilson, University of Strathclyde: Investigating External Examining for Marketing

Juliette Wilson, University of Strathclyde; Heiner Evanschitzky, Aston Bus School; Michael Harker, University of Strathclyde; Samantha Murdy, University of Strathclyde; Lindsay Stringfellow, University of  Exeter:
Appraising methodology training provided to PGR students at UK institutions

Supporting Documentation: