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AM2018 Workshops

The full listing of AM2018 Workshops is now available.

Competitive Expressions of Interest Papers should be a maximum of 4 pages long and adhere to … Continued

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AM Marketing of Higher Education SIG 2018 Colloquium

Plans are currently underway for 2018 SIG Colloquium which will be hosted by the Universidad Loyola Andalucia, Seville, Spain on 7-8 June 2018.

Please look … Continued

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AM Qualitative Inquiry in Marketing SIG Workshop

Tuesday, 16 January 2018 (11.45 to 14.00),  Glyndwr University, Wrexham.

Topics: How to use NVivo or Inspiration software packages to analyse interview texts;  and

How … Continued

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AM Brand Identity & Corporate Reputation SIG Global Brand Conference

Branding in the Digital Age: Innovation & Responsibility
2-4 May 2018,  Newcastle Business School, Northumbria University (Deadline for Submissions extended:  30 November 2017)

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