PERSUASIVE 2021 Conference Call for Papers


12-14 April 2021, Bournemouth University, UK

Persuasive Technology is a vibrant interdisciplinary research field, focusing on the design, development and evaluation of technologies aimed at influencing people’s attitudes and/or behaviors through informed persuasion, but not through coercion or deception. The research community aims at enriching people’s lives in various domains such as health, sustainability, education and well-being, by supporting the setting and achieving of goals they set for themselves, and thus change their behaviors. The 2021 conference will be hosted by Bournemouth University in the UK. The previous versions of conferences have been successfully organized in Aalborg (2020, online due to COVID-19) , Limassol (2019), Waterloo (2018), Amsterdam (2017), Salzburg (2016), Chicago, Padua, Sydney, Linköping, Columbus, Copenhagen, Claremont, Oulu, and Stanford Eindhoven. The conference series seeks to bring together researchers and practitioners from industry and academia working with various topics of persuasive technology.

Some special tracks AM members might find interesting are “PERSUASION AND EDUCATION” and “DIGITAL MARKETING, ECOMMERCE, ETOURISM AND SMART ECOSYSTEMS”. The latter one offers an opportunity to publish your paper with the Journal Tourism Review.

Key dates:
Regular papers Submission: Nov 26, 2020 Notification: Jan 14, 2021
Poster, technical demonstration and doctoral consortium Submission: Feb 07, 2021 Notification: Feb 25, 2021
Workshop and tutorial proposals Submission: Dec 07, 2020 Notification: Dec 21, 2020

The conference is going to take place online and hence fees will be reduced!
Details can be found via link:

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