Research

Academy of Marketing Research Sub-Committee (AMRC)

The Journal of Marketing Management and the AMRC are pleased to announce this year's successful proposal for a Special Issue of JMM to be published in October 2014:

Re-visiting contemporary issues in family consumption
Guest Editors: Dr Ben Kerrane, Manchester Business School, UK; Professor Shona Bettany, University of Westminster, UK; and Professor Margaret K. Hogg, Lancaster University Management School, UK. (The Call for Papers will be released shortly).

Look out for the October 2013 JMM/AM Special Issue on

Virtual Worlds: Researching a new marketing landscape
Guest Editors: Michael Saren, Leicester University, UK; Tracy Harwood, De Montfort University, UK; Janet Ward, Leicester University, UK; Alladi Venkatesh, University of California, Irvine, USA