Ethics & Marketing SIG |
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SIG ChairFiona Harris, Open UniversityDeputy ChairKyoko Fukukawa, Bradford School of ManagementTeaching Marketing Ethics Workshop, Friday 7th May 2010, Regent’s College, London A special interest group has been inaugurated whose purpose is to explore the challenges and debates surrounding ethics and marketing in a changing marketplace. The group aims to foster a dialogue and expand knowledge on ethics and marketing issues among academics, practitioners and research students. OBJECTIVES The objectives of the Ethics and Marketing SIG (EM-SIG) are to:
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