SIG Chair – Dr Finola Kerrigan, King’s College, University of London.Web page. Deputy Chair, with responsibility for Arts/Heritage Marketing - Dr Gretchen Larsen King’s College, University of London Deputy Chair, with responsibility for NonProfit/Social Marketing - Prof Roger Bennett CERMARK – Centre for Research in Marketing, London Metropolitan University,Web page.
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Welcome |
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Welcome to the web pages of the Arts, Heritage, NonProfit and Social Marketing SIG (AHNPSM SIG) at the Academy of Marketing.
The aim of this SIG is to bring together scholars and practitioners in the marketing of the arts and heritage, and in nonprofit and social marketing in order to help
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Welcome]
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10th Anniversary International Colloquium
Wednesday September 7th 2011, Leeds Metropolitan University
Keynote speaker confirmed - Professor David McKie of The University of Waikato, New Zealand
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11th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing
Colloquium theme: “Nonprofit, arts and social marketing: facing the future, integrating the past” Wednesday 19th September 2012, London Metropolitan Business School 84 Moorgate, London. EC2M 6SQ DEADLINE FOR ABSTRACTS: Monday 11th June 2012.
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Resources |
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On these pages you can find some starter lists for those who may be new to the subject area.
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Resources]
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Elist |
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There are two networking resources operated by the SIG, one for Arts/Heritage marketing and one for NonProfit/Social Marketing. Membership of both is international, and at time of writing there were about 100 members of each list.
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Elist]
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Contacts |
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SIG Chair – Dr Finola Kerrigan, King’s College, University of London.Web page. Deputy Chair, with responsibility for Arts/Heritage Marketing - Dr Gretchen Larsen King’s College, University of London Deputy Chair, with responsibility for NonProfit/Social Marketing - Prof Roger Bennett CERMARK – Centre for Research in Marketing, London Metropolitan University,Web page.
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